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The Standard Isn’t Spoken. It’s Worn.

You don’t need to say it.
It shows in how you show up.

Unboxing Dad Standard SA

Join The Standard

Be first in line for new drops, exclusive discounts, and monthly giveaways.

Limited runs. No restocks.

Don’t miss out.

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Care Instructions

Built to last — if you treat it right.

  • Wash cold (30°C or below)
  • Turn shirt inside out before washing
  • Use mild detergent (no bleach)
  • Do not tumble dry
  • Air dry only
  • Do not iron directly on print

Small Collection. Limited Runs.

We don’t mass produce — and that’s the point.

Each drop is released in small batches to keep quality high and standards tight.

No overstock. No shortcuts.

Once it’s sold out, it’s gone. No guarantees on restocks.

If it’s your size — don’t wait.

Why Only White?

Clean. Timeless. Intentional.

White goes with everything — no noise, no distractions.

It keeps the focus where it belongs:

On the man wearing it.

FAQs

Product & Quality

1. What makes Dad Standard SA t-shirts different?

Our t-shirts are made from premium 220gsm cotton, designed for durability, structure, and everyday wear. Clean, minimal designs with a strong message — built for dads who show up.

2. Why do you only sell white t-shirts?

White is intentional. It’s clean, timeless, and goes with everything. No trends. No noise. Just a standard that works every day.

3. Will the t-shirts shrink or fade?

No. Our shirts are designed to hold their shape and colour when washed correctly. Follow the care instructions to keep them looking sharp.

4. How does the fit feel?

Structured but comfortable. Not too tight, not too loose — designed for everyday movement.

Sizing & Fit

5. How do I choose the right size?

Check our sizing guide on the product page. If you're between sizes, we recommend sizing up.

6. Are your t-shirts true to size?

Yes, they are true to size with a slightly structured fit.

Delivery & Shipping

7. How long does delivery take?

Delivery takes 2–5 working days nationwide in South Africa.

8. Do you offer free delivery?

Yes — free delivery on orders over R600.

9. Where do you ship to?

We deliver anywhere in South Africa.

10. How can I track my order?

Once your order is shipped, you’ll receive a tracking link via email or WhatsApp.

Returns & Exchanges

11. What is your returns policy?

If it’s not right, we’ll make it right.

Returns or exchanges must be requested within 7 days of delivery.

12. What condition must items be in for returns?

Items must be:

  • Unworn
  • Unwashed
  • In original condition

13. Do you offer exchanges?

Yes. We offer exchanges for:

  • Incorrect size
  • Defective items

14. Do you offer refunds?

Refunds may be approved if:

  • The item is defective
  • The incorrect item was sent

15. Who pays for return shipping?

  • Customers are responsible for return shipping
  • If the error is ours, we cover the cost

16. How do I request a return or exchange?

Simple process:

  1. Contact us via WhatsApp or email
  2. Provide your order number and issue


Follow the return instructions provided

Refund Policy

17. When am I eligible for a refund?

Refunds are processed if:

  • Items are defective
  • Incorrect items were delivered
  • Returns are approved after inspection

18. How will I receive my refund?

Refunds are issued via:

  • Original payment method
  • EFT (if applicable)

19. How long do refunds take?

Refunds are processed within 5–10 working days after approval.

20. What items are not eligible for refunds?

  • Worn or damaged items
  • Items returned outside the allowed 7-day period

Orders & Products

23. Do you restock sold-out items?

Some designs are limited runs. Once sold out, they may not return.

24. Can I change or cancel my order?

If your order hasn’t been shipped yet, we’ll do our best to assist. Contact us as soon as possible.

Payments & Security

What payment methods do you accept?

We accept:

  • PayFast
  • Visa & Mastercard
  • EFT

22. Is my payment secure?

Yes. All payments are processed through secure, encrypted gateways.

Brand

27. Who operates Dad Standard SA?

Dad Standard SA is a trading name of Nacra Brands SA (Pty) Ltd.

28. What does Dad Standard SA stand for?

It’s more than a shirt. It’s a standard.

Show up. Lead. Provide. Protect.

Raising the next generation right.

Contact THE STANDARD

Based in Johannesburg
Delivery Nationwide Across South Africa
Monday – Friday | 8AM – 5PM